Author: John Feloni
Publisher: Kallisti Publishing
Genre: Business
ISBN: 978-0-99-702549-1
Pages: 128
Price: $14.00
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Bill Rand is desperate. His start-up company needs cash quickly and he’s determined to chase after it, no matter what it takes – even if it means alienating his whole team in the process. Finally, his business partner recommends he meet with Tom Crawford for some advice. She knows something needs to change before there’s a mutiny at the company.
Tom runs a successful company, so Bill figures he can learn from him. If nothing else, he thinks he’ll find out how to raise cash quickly. After all, Tom needs cash to run his own company and has to have some good ideas on how to get it. But Tom’s approach is not quite what Bill expects. In fact, Tom seems to value people more than money.
Over the course of a few days, Tom shares his wisdom with Bill. Using the idea of a covenant secret, Tom explains how to create a trusting relationship with customers and employees. And this relationship, when properly cultivated, will lead to a successful business model.
The Covenant Secret is an enjoyable and quick read that imparts some really great advice. Although this short fable is written from a business perspective, the seven principles of this secret would also work in other relationships, including family and friendships. I highly recommend it.
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